IBM kicked off a culture of continuous learning. Their secret?
Our cohort-based academy.
Digital transformation was IBM's top priority in 2017. The company’s marketing organization needed leaders at all levels to become more data-driven, outcomes-focused, and develop a mindset of client-centricity. However, this mindset shift couldn't be accomplished with traditional online or instructor-led learning. They decided to build a cohort-based academy with Nomadic and quickly began to see results.
Read this case study to learn how semi-synchronous cohort-based learning drove measurable behavioral change within IBM's global marketing management team of over 5000 marketers.
A few key insights include:
- Completion rates reached 95%—a record high for training within IBM Marketing
- An astounding 92% of learners reported they learned something they could apply immediately to their work
- The CMO and other leaders now mine 103,000 learner comments within the Academy for insights and opportunities
Download your free copy today to learn more about how our cohort-based academy revolutionized learning at IBM.
Tackle your most important learning challenges with a digital academy.
Nomadic builds digital academies that help organizations use learning to accelerate growth, drive transformation, and better serve their employees, their customers, and the world. We co-created the Josh Bersin Academy, used by 30,000 HR professionals worldwide, and our academies have powered transformation and solved the trickiest learning challenges at IBM, Citi, and other Fortune 500 companies. Got a mission-critical learning challenge? Let's create an academy together today.