Discover how AB InBev used a marketing capability academy to scale quality learning across its global brand.

Nomadic’s cohort-based academy drove measurable behavioral change within AB InBev’s global marketing management team and turned the CMO into the initiative's biggest supporter.

In late 2019, AB InBev faced a major business challenge. The company’s marketing organization needed leaders at all levels to become more consumer-centric and agile to achieve organic growth. But their existing academy wasn’t up to the task–so they decided to switch to Nomadic. Learn how semi-synchronous cohort-based learning drove unprecedented levels of transformation across the sprawling organization of 2,000 marketers in more than 40 countries.

A few key insights from the case study include:

  • Completion rates skyrocketed to 89%, a multiple of rates for previous solutions
  • The organization saw a 40% increase in the number of people attending voluntary learning sessions
  • The CMO and other leaders now mine more than 17,000 learner comments within the Academy for insights and opportunities


Download your free copy today to learn more about how Nomadic's approach to cohort-based academies revolutionized learning at AB InBev.

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Nomadic builds digital academies that help organizations use learning to accelerate growth, drive transformation, and better serve their employees, their customers, and the world. We co-created the Josh Bersin Academy, used by 30,000 HR professionals worldwide, and our academies have powered transformation and solved the trickiest learning challenges at IBM, Citi, and other Fortune 500 companies. Got a mission-critical learning challenge? Let's create an academy together today.